Newspaper campaign supplemented by comprehensive advertising program in national magazines emphasizing advantages of highway travel; schedule of national advertising.


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    Title :

    How the greyhound lines advertise for passengers


    Additional title:

    Ry. Age


    Published in:

    Railway Age ; 90 , n 21


    Publication date :

    1931


    Size :

    3 pages


    Remarks:

    2 Figs.


    Type of media :

    Article (Journal)


    Type of material :

    Print


    Language :

    English




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