To provide an advertisement information provision system capable of providing effective advertisement information.SOLUTION: An advertisement information provision system is configured to: acquire a planned movement route for a user to move to a destination; classify the planned movement route into a high-load section where a load related to movement of the user is equal to or larger than a threshold and a low-load section where the load related to movement is less than the threshold; acquire an information providing point to which advertising information is to be provided in the vicinity of the planned movement route; and provide advertisement information about the information providing point at the timing when the user is located particularly in the high-load section of the planned movement route.SELECTED DRAWING: Figure 9

    【課題】効果的な広告情報の提供を行うことを可能にした広告情報提供システムを提供する。【解決手段】ユーザが目的地へ移動する移動予定経路を取得し、移動予定経路をユーザの移動に係る負荷が閾値以上となる高負荷区間と移動に係る負荷が閾値未満となる低負荷区間に区分し、移動予定経路の周辺にあって広告情報の提供の対象となる情報提供地点を取得し、ユーザが移動予定経路の内、特に高負荷区間に位置するタイミングで情報提供地点に関する広告情報を提供するように構成する。【選択図】図9


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    Title :

    ADVERTISEMENT INFORMATION PROVISION SYSTEM


    Additional title:

    広告情報提供システム


    Contributors:

    Publication date :

    2023-01-04


    Type of media :

    Patent


    Type of material :

    Electronic Resource


    Language :

    Japanese


    Classification :

    IPC:    G06Q Datenverarbeitungssysteme oder -verfahren, besonders angepasst an verwaltungstechnische, geschäftliche, finanzielle oder betriebswirtschaftliche Zwecke, sowie an geschäftsbezogene Überwachungs- oder Voraussagezwecke , DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES / G01C Messen von Entfernungen, Höhen, Neigungen oder Richtungen , MEASURING DISTANCES, LEVELS OR BEARINGS / G08G Anlagen zur Steuerung, Regelung oder Überwachung des Verkehrs , TRAFFIC CONTROL SYSTEMS



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