Automated vehicles are becoming more and more likely as they offer promising solutions to improve urban mobility: dispatching vehicles on roads to minimize congestion, reducing accidents, increasing savings of travel time, improving the transit level of service and reducing operating costs of public modes, thus limiting public subsidies. However, these potential positive externalities are not a sufficient condition for their deployment's success. A viable Business Model has to be developed. This paper aims to provide a better understanding of the emerging Business Models in shared Cooperative, Connected and Automated Mobility (CCAM), through analysing the experiences and lessons learned from two pilot sites within the SHOW project: Les Mureaux (France) and Monheim am Rhein (Germany). In particular, a series of interviews have been conducted with mobility experts from both sites and conditions to achieve the viability whilst, later, the scalability of Business Models were discussed. Results revealed that to make automated transport services successful, several adjustments to traditional Business Models are necessary in terms of costs structures, required resources, and key partnerships. The viability and scalability are also sensitive to the costs of vehicles and supervision as well as to the maturity of automation technology.


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    Title :

    Driving the Future: Unveiling Innovative Business Models for Shared Automated Mobility Services


    Additional title:

    Lect.Notes Mobility



    Published in:

    Shared Mobility Revolution ; Chapter : 12 ; 199-214


    Publication date :

    2024-11-26


    Size :

    16 pages





    Type of media :

    Article/Chapter (Book)


    Type of material :

    Electronic Resource


    Language :

    English





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